James River Corporation
Towel & Tissue Business
300 Lakeside Drive
Oakland, CA 94612-3592

____________________________________________

 

May 9, 1994

 

Peter and I want to thank you and your group for the help last week. Changing the fundamental design of a 100 year old relationship presents an immense challenge. Success in this endeavor is critical to both companies. The delicacy of the situation was honored by your group’s sensitivity. The technique allowed us to cover a lot of ground quickly. Effectiveness, efficiency, and sensitivity combined to define success. Both of our company’s objectives were well served by your unique approach. We thank you.

The advent of super computers and data visualization software has revolutionized analysis ranging from the stock market to seismic design. The ability to ‘see’ data has changed quantitative analysis forever. Jonathan, your process permits the same class of understanding of intricate emotional challenges. Improvisational representation allows complex issues to be visualized, internalized and better understood. The process facilitates the rapid development of comprehensive shared perceptions. This "Common Ground" allows transition to occur more effectively. We think that qualitative thinking may be changed forever.

Today’s business environment guarantees two things, greater complexity and compressed time schedules. Thanks for providing an immensely effective and entertaining vehicle through which we may quickly navigate the labyrinth of our new realities.

Best regards,

 

GEORGE LIPP - James River Corporation

PETER DUNCKLE - Zellerbach, A Mead Company

Read the article

Read the case study

endorsements